40 vs 7 Hours for Analysis & Strategy (Without or With AI)
From time to time, I face a familiar sequence of tasks:
Find and filter analytical materials related to design, the creative industry, and other sectors — plus the economy at large. Reports, articles, video materials — a bit of everything.
Read, watch, and simultaneously take notes on the most interesting ideas and observations.
Turn all this into a strategic action plan for our agency — plus a few general “good to know” insights.
This time, I decided to go all in and use the wonderful AI tools at hand: the good old ChatGPT and NotebookLM (since we already have a corporate Google Workspace subscription, the choice was obvious).